DOG•GO•TO•THE•MOON ($DOG), also known as Dog (Bitcoin), is a meme coin built on Bitcoin via the Runes Protocol. It launched through a unique Runestone NFT airdrop to 112,000 Bitcoin Ordinals holders, gaining a $500M market cap within 24 hours. Designed to embody fairness and decentralisation, $DOG had no presale, insider allocations, or team holdings. Its primary focus is on community engagement and exploring Bitcoin's potential for creative projects. Merchandise sales and cultural impact are central to its mission. Created by Leonidas, a key figure in Bitcoin Ordinals, $DOG builds on his prior Runestone project and prioritises transparency, innovation, and inclusivity. The token symbolises the growing integration of Bitcoin with meme coin culture and NFTs, pushing boundaries for blockchain technology. With a fully distributed supply, $DOG aims to redefine success in crypto through decentralisation and a strong, engaged community.